6729 Westfield Blvd
Indianapolis, IN 46220
USA
Donor Engagement Strategies to Start Gift Conversations
Advances in online communication methods have narrowed the gap between nonprofits and the donors who support them. This increase in exposure and accessibility enables nonprofits to build deeper relationships with existing donors and develop bonds with newer donors at a rapid pace. Yet, with all this opportunity, many nonprofits struggle to gain a measurable return on investment from their online communication efforts. Join us to discover a research-based, step-by-step plan for a robust online communication program that resonates with your audience, reinforces your mission and accelerates gift conversations with your donors. Three budget/experience levels will be showcased using real-life, nonprofit examples. Note: This presentation will be not be Stelter- or product-centric. Rather, we seek to provide vendor-neutral thought leadership and actionable ideas, which any nonprofit can leverage.
Michael Hutney-The Stelter Company
Michael Hutney is the Director of Emerging Media with The Stelter Company and relies on his extensive background in sales, communications and marketing to spearhead Stelter’s product strategy and innovation. Throughout his career with Stelter, Michael’s passion and curiosity has been heralded as the driving force behind the successful transformation of individual donor connections into valuable, long-term relationships. Beyond his work in emerging media and product strategy, Michael continues to work directly with national and international organizations such as the U.S. Fund for UNICEF, Memorial Sloan Kettering Cancer Center, Girl Scouts of the USA, The George Washington University and the National Society Daughters of the American Revolution. Before joining Stelter, Michael worked for the Hewlett-Packard Company, where he was the sales director for strategic accounts in the Midwestern United States. Prior to that, Michael worked for the Vignette Corporation, where, most recently, he served as a strategic client executive. Michael graduated from Texas A&M University in College Station, Texas, with a Bachelor of Arts in history with minor concentrations in French and business management.No cancellations or refunds after 5 p.m. on Friday, January 26, 2017. Any unpaid no shows will be invoiced.
No cancellations or refunds after 5 p.m. on Friday, February 23, 2017. Any unpaid no shows will be invoiced.
A $1.25 processing fee is charged for all credit card payments.